WWE Parent Company Bids For Major Sports Brand

Could we soon have the XGA Tour where the 'X' stands for Xtreme? 

The "framework agreement" between the PGA and DP World Tours, as well as the Saudi Arabia Public Investment Fund's LIV Golf is in trouble, according to BBC Sport, and the PGA Tour appears to be looking at other options. 

One of those options has stepped forward in TKO Group - the parent company of WWE and UFC - with Ari Emanuel revealing at the Bloomberg Screentime Conference that TKO has put in a bid for the PGA Tour. 

"We put in a bid. It's one of the great sports. I love it. You know, I think we could add to it what we've added to all of our sports. You can't buy the majority," TKO and Endeavor CEO Ari Emanuel said.

TKO Group has bid for 10 percent of the PGA Tour under the condition the tour will pay TKO $25 million per year, something that is unlikely to happen, according to the Hollywood Reporter. 

One of the issues facing the PGA Tour framework agreement is the United States Government, which is examining the PGA Tour's plans to take investment from Saudi Arabia. The PIF has been accused of sports washing over the past several years and they did have interest in buying WWE prior to Vince McMahon accepting the offer from Endeavor.