As part of a deal with FITE TV, All Elite Wrestling and National Wrestling Alliance pay-per-views will be available to purchase on Virgin TV in the United Kingdom from this weekend's NWA Back For The Attack event. Virgin TV customers can order and watch pay-per-view events using their TiVo, V6 and Virgin TV 360 devices.
Nick Aldis revealed the news to Metro, saying: "All NWA pay-per-views going forward will also be available on that platform. Obviously that's a great get for us, we're very excited about that. Any time you can associate with a brand like Virgin Media, for a company of our stature, we've been in operation for three and a bit years - that's a great win for us.
"We just hope that it means we can encourage a few more UK fans to give her a go and check out what we have to offer. The main thing that I really wanna convey to anyone who's gonna read this - if you are one of the millions of fans around the world who have fallen out of love with wrestling because the industry just doesn't quite hit the notes that you remember it hitting, you might find that the NWA hits those notes."
Chief TV & Entertainment Officer at Virgin Media David Bouchier added: "We give our customers access to some of the most popular pay-per-view events from the world of sport and live entertainment and this new deal with FITE will expand our offering with an increased range of events to purchase."
Ben Halabi, FITE SVP International Business Development also stated: "As part of our continued expansion in the UK, we're delighted to be working with Virgin Media, offering their customers access to our premium live events."
AEW pay-per-view events were previously available on TV pay-per-view in the United Kingdom on ITV Box Office until the provider shut down in January 2020. Since then, AEW's major events have solely been available in the UK through FITE TV.