Jeff Jarrett Files To Trademark 'Heat'

Jeff Jarrett is an absolute heat magnet in All Elite Wrestling and JJ is considered one of the top heels in the company in his faction with Jay Lethal, Sonjay Dutt, Satnam Singh, and Karen Jarrett.

The former WCW World Heavyweight Champion is looking to put his heat to good use, having filed to trademark the term with the United States Patent and Trademark Office on June 1.

The filing is as follows: 

"IC 041. US 100 101 107. G & S: Entertainment in the nature of wrestling contests; Entertainment services, namely, wrestling exhibits and performances by a professional wrestler and entertainer; Entertainment services, namely, live appearances by a professional wrestler and sports entertainer; Entertainment services, namely, personal appearances by a professional wrestler and sports entertainer; Entertainment services, namely, televised appearances by a professional wrestler and sports entertainer; Providing wrestling news and information via a global computer network; Providing online interviews featuring a professional wrestler and sports entertainer in the field of professional wrestling and sports entertainment for entertainment purposes."

Jeff Jarrett signed with AEW in November 2022. Outside of his in-ring commitments, JJ is the AEW Director of Business Development.