Lance Storm Details Differences In Producing For WWE And IMPACT

Veteran wrestler and trainer Lance Storm has weighed in on the differences between producing for IMPACT Wrestling and WWE. 

The former Intercontinental Champion is currently working as a producer and coach for IMPACT, but previously worked as a producer for WWE (prior to being released in April 2020 due to cutbacks caused by the COVID-19 pandemic). 

He had worked as a producer for IMPACT in 2019, prior to signing with WWE.

Speaking with Ariel Helwani, Lance said that producing for IMPACT is more collaborative while in WWE it was more confrontational:

"Again, the experience I had when I worked with IMPACT the first time, it's like, I liked everybody. I liked the atmosphere. There's a really great team atmosphere and that to me is the real big difference maker that I noticed between when I was in WWE and not to bury WWE, they have their thing and live TV is different but, when you're sitting on headset in WWE, it feels confrontational and when you're sitting on headset in IMPACT, it feels collaborative. 

"You've got the Director who's asking, you've got Josh [Matthews] who's doing — but it all feels like we're all trying our best and if something happens that doesn't go as perfectly as you want, it feels like we're all just gonna try to figure out how we can make it better next time rather than feeling like you've been pointed out and chastised for something and it's just, the atmosphere is so much more rewarding when it feels collaborative than confrontational".

Storm went on to say that he enjoys the IMPACT product, but that the company struggles to get people to tune in due to large amount of content being churned out by other companies, such as WWE and AEW.

H/T POST Wrestling