Report: WWE's Bad Bunny Merchandise Brings In Over $500,000

Bad Bunny has dominated merch sales

Aidan Gibbons smiling in front of a green screen in an Adidas hoodie

Feb 10, 2021

Bad Bunny merch.jpg

Bad Bunny kicked off a storyline with The Miz and John Morrison at the Royal Rumble and the Puerto Rican rapper has got the better of the former SmackDown Tag Team Champions so far. He quickly formed an alliance with Damian Priest and they are expected to face off against Miz and Morrison at a future pay-per-view, likely WrestleMania 37.

Following Bad Bunny's Royal Rumble appearance, WWE released a special collection of merchandise and the items have been a huge hit on WWE Shop. According to Fightful Select, all four items of Bad Bunny merch occupied the top-selling spots on WWE Shop with the men's t-shirt at number one, pullover hoodie at number two, women's t-shirt at number three and youth t-shirt at number four.

Roman Reigns was the only Superstar with merchandise in the top five but sales were nowhere close to Bad Bunny's merch. The number five item had approximately 65 percent of the sales of the Bad Bunny youth t-shirt and less than five percent of the men's t-shirt.

The original collection of Bad Bunny merch brought in over $500,000 for the rapper and WWE and has since sold out.

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