WWE Creative Team Member Told To Never Mention American Badass Undertaker In Front Of Vince McMahon

Vince was supposedly not a fan of The American Badass

Lewis Howse smiling with a pint of beer

Jan 25, 2023

The Undertaker American Badass 2000.jpg

A former WWE creative team member has claimed that he was told never to bring up the 'American Badass' iteration of The Undertaker character in front of Vince McMahon.

During Raw is XXX, Andrew Goldstein tweeted"True story: I once mentioned in a WWE creative meeting that I loved the American Badass and Bruce quickly shushed me and advised me NEVER to mention that in front of Vince. #RAW30"

The Undertaker debuted the American Badass guise at Judgment Day 2000, which marked his first appearance in almost nine months due to injury. He would portray a version of The American Badass until losing a Buried Alive Match to Vince McMahon at the 2003 Survivor Series.

When he returned at WrestleMania XX, he did so as an updated version of his previous 'Deadman' persona. He would remain as The Deadman until early 2020, when he dropped aspects of the gimmick in favour of something more like the American Badass character during his personal feud with AJ Styles.

The Undertaker appeared on Raw is XXX as The American Badass, complete with motorcycle and Kid Rock entrance music.

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