Report: Nick Khan Behind Surprise WWE World Heavyweight Title Plans

Recent surprise WWE World Heavyweight Title plans were reportedly a Nick Khan move

Jack Atkins side view with black and white filter

Jun 9, 2023

Seth Rollins World Heavyweight Title April 2023.jpg

A famous tagline of WWE is that ‘anything can happen’ within the organisation, and this was recently exemplified when NXT’s Bron Breakker called out new WWE World Heavyweight Champion Seth Rollins for a match.

If and when Rollins accepts Breakker’s challenge, he will be the latest main roster talent to go back to NXT to work with up-and-coming talent, following the likes of Dolph Ziggler, AJ Styles, The New Day, and others. 

Per a report from Wrestling Observer Radio’s Dave Meltzer, recent crossovers between main roster and NXT is a Nick Khan directive:

“I mean the deal is, that this is a Nick Khan thing you know bring… like they had Dana Brooke, which is no big deal but still. Corbin, bring more main roster stars to NXT every week, boost the ratings and try to boost the price for a renewal from USA Network because the ratings are higher. So that's the strategy that they're going with. That's why you're going to be seeing more main roster stars and he said it a couple of weeks ago that the plan is to put more main roster stars on NXT and make it a third brand and not a developmental brand. Which is funny because Paul “Triple H” Leveque wanted to be a third brand and they nixed him and made it a developmental brand. But that's not a surprise. Things like they say in WWE, if there's a new rule and it's stupid, don't worry because it's all going to change. If there's a new thing that's good, don't worry because it's all going to change anyway and that's just the nature of the beast there," Meltzer stated. 

Aside from Rollins, the likes of Baron Corbin and Mustafa Ali have also made recent appearances on the Tuesday night show.

H/T: WrestlingNews.co

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