Ridge Holland: WWE NXT's Revamp Means There Is A "Definite Focus" On The Brand

What does Holland think?

After years as the black and gold brand, NXT is set to be revamped next week with a more colourful setting. Triple H also reportedly won't be the overseer of the Tuesday night show any longer, and Vince McMahon and Bruce Prichard will be making the "big decisions" around marketing, promotion and direction moving forward. 

The likes of Tommaso Ciampa have already had their say on the revamp and Ridge Holland has now given his thoughts on the changes coming to WWE's developmental brand. 

"I'm excited to see what happens. But as far as like, knowing more than other people, I know as much as you do. The only I would know that's looked really cool is the little sketches of the set, which is kind of intriguing, you know? All the men and women are just going off what we get to see on social media pretty much, just like you guys do," Holland to GiveMeSport.

"But there's been negative talk about the rebrand. What I've said before, you look at Raw and SmackDown through over the years, since the early '90s and stuff, every so often it gets a polish, it gets rebranded, it's nothing new, everyone's got open arms. It's exciting, and it means that there's a definite focus on NXT and the talent within, and that is a good thing and we're all excited about it," he added.

NXT's first show since the revamp will take place on September 14. Already added to the card is In-Dex's wedding, Raquel Gonzalez vs. Franky Monet for the NXT Women's Championship, and a Fatal 4-Way between Kyle O'Reilly, Pete Dunne, LA Knight and Tommaso Ciampa to determine Samoa Joe's first challenger for the NXT Title. 

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Aidan Gibbons

Written by Aidan Gibbons

Journalist/Editor-in-Chief of Cultaholic.com Twitter: @theaidangibbons