10 Forgotten Wrestling War Moments

2. Jim Ross Promotes WWE WrestleMania IX On WCW-Sponsored Radio Show

Jim Ross was unceremoniously dumped by World Championship Wrestling thanks to a shakeup in upper management in 1993. 

Relegated from being the voice of WCW to a glorified salesman for the syndicated TV department, Ross saw the writing on the wall and asked for his release in February. 

However, JR still had control over his ‘Wrestling with Jim Ross’ radio show and, after negotiating with WWE, used an episode of it to introduce guests Vince McMahon, Shawn Michaels and Bobby Heenan. 

Vince used the opportunity to reveal that Ross would be signing with the World Wrestling Federation, hyping him up as the best commentator in the business. 

The rest of the show functioned as a preview for the upcoming WrestleMania 9 (where Ross would make his on-screen WWE debut).

Which is all fine and dandy, but the main sponsor of the show – which aired on Atlanta’s WSB station – was WCW. 

Even though JR hadn’t formally been given his release at that point, he used a legal loophole to make the jump and then stick it to his ex-employers on the air.

The boys at Turner Broadcasting could consider their knockers well and truly slobbered on this one.