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REVEALED: How Much WWE's Netflix Deal Is Worth

WWE-Netflix deal = lots of money

WWE secured a big bag of money from their new deal with Netflix.

It has been announced that WWE Raw will air on Netflix from January 2025 in the United States, United Kingdom, Canada, and other territories. The partnership has been expanded beyond Raw internationally and all of WWE's programming, including SmackDown, NXT, and PLEs, will air on Netflix outside of the United States beginning in 2025. This includes the United Kingdom.

According to Sports Business Journal, the WWE-Netflix deal is worth $5 billion over 10 years. How much the Raw portion of the deal is worth has not been officially confirmed but TKO CEO Ari Emanuel stated it was in line with expectations, which has been reflected in TKO's stock price rising by 15 percent (as of the time of writing) since the Netflix deal was announced. Analysts expected the new Raw deal to be worth $387 million per year, while WWE were looking to secure a $400 million per year deal. 

Although the WWE-Netflix deal is for 10 years, it has been revealed within SEC filings that Netflix has an option to extend the deal for an additional 10 years until 2045. The streaming service can also opt out of the WWE deal after five years. 

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Aidan Gibbons

Written by Aidan Gibbons

Editor-in-Chief of Cultaholic.com Twitter: @theaidangibbons