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AEW Signs Former WWE Writer As Vice President Of Content Development

Former WWE writer heads to AEW

Following an initial report from Sports Illustrated, All Elite Wrestling officially announced they have hired Jen Pepperman as Vice President of Content Development. The new role will see Pepperman work alongside Tony Khan to develop content for AEW Dynamite, Rampage, and Collision, All Elite Wrestling noted in an official statement. 

Tony Khan said: "Adding Jennifer Pepperman's brilliant mind to the AEW team opens the door for exciting new ideas and will help us build upon the incredible stories currently developing on the road to AEW Revolution across our three weekly shows on TBS and TNT, and the effects of Jennifer's arrival in AEW will be felt for many years in the future. We're thrilled to welcome her today, and I look forward to her creativity and collaboration with our team across the board in what will be AEW's biggest year yet, and beyond."

Pepperman had been WWE's longest-serving female member of the creative team. She joined the company in April 2017 but exited WWE in recent weeks, with it believed that she had another job lined up. Prior to her run in WWE, Pepperman was a producer and director on soap operas, including As The World Turns and One Life To Live. 

Dave Meltzer reported in the Wrestling Observer Newsletter that Pepperman is close to Mercedes Moné. The former Sasha Banks signed with AEW around late December 2023 and AEW are currently carrying out a "worst kept secret in wrestling" storyline that will see her debut at AEW Big Business on March 13. 

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Aidan Gibbons

Written by Aidan Gibbons

Editor-in-Chief of Cultaholic.com Twitter: @theaidangibbons