10 Most Unlikeable WWE Babyfaces Ever

4. Goldberg

Bill Goldberg smashing his way to the top of WCW is a textbook case in letting a wrestler get over organically, while doing everything possible to accentuate their positives and hide their weaknesses. 

Da’ Man became a megastar by blasting through everyone in his path, keeping the matches as short as they could be and not talking unless he absolutely had to. 

The formula worked to perfection, but along the way the Goldberg character changed for the worse, especially in WWE. 

It wasn’t so bad during his first stint with the company – though he clearly hated being there at the time – but after the nostalgia wore off the second time around it exposed just how much of an unlikable babyface Big Bill could be. 

Perhaps it was his booking, like the momentum-killing destruction jobs of Kevin Owens and Bray Wyatt, that is to blame, but there was just something about the Hall of Famer that rubbed modern audiences the wrong way.